SPINCO PODIUM, a homegrown Canadian rival to Peloton, experienced a significant surge in popularity during its ascent. During this period, I collaborated with the team to create more than 150 training classes for PODIUM. I was responsible for overseeing the recording and editing processes and played a pivotal role in reshaping the brand's visual identity. These changes not only led to remarkable community engagement but also bolstered the brand's overall appeal on social media.